AFTERCARE SERVICES AND COMPETITIVENESS OF FOREIGN DIRECT MANUFACTURING FIRMS IN KENYA.

Authors

  • Dr. James Odhiambo Oringo Author

Keywords:

Aftercare services, competitiveness, foreign direct investment, manufacturing firms, energy costs, Kenya.

Abstract

This study examined the influence of aftercare services on the competitiveness of foreign direct investment (FDI) manufacturing firms in Kenya and assessed the moderating effect of energy costs on this relationship. Aftercare services were conceptualized in terms of administrative, operational, and strategic support provided by government institutions to facilitate the continued operation, retention, and expansion of foreign investments. The study was anchored on the Resource-Based View and adopted a positivist philosophy and cross-sectional survey design. The target population comprised 325 managers from 65 FDI manufacturing firms across nine sectors in Nairobi Metropolitan, from which a sample of 283 respondents was selected. Primary data were collected using semi-structured questionnaires, while secondary data were obtained from published reports and statistical abstracts. A total of 192 questionnaires were returned, representing a response rate of 67.85%. Data were analyzed using descriptive statistics and regression analysis. The findings established that aftercare services had a positive and statistically significant relationship with the competitiveness of FDI manufacturing firms (R² = 0.322, p < 0.05). However, government support for dispute resolution and asset protection emerged as an important weakness. Energy costs substantially moderated the relationship between innovation strategies and firm competitiveness, with the explanatory power of the overall model increasing from R² = 0.552 to R² = 0.872 after incorporating energy costs. The study concludes that strengthening aftercare services, particularly dispute resolution and asset protection, while reducing electricity and petroleum costs, is essential for improving the competitiveness and retention of FDI manufacturing firms in Kenya.

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Published

2026-09-09